Back to Home



Damon Rielly

Chief Executive Officer

Chief Executive Officer since June 2012, Mr Rielly is responsible for the day to day operations of iCar Asia. Mr Rielly has over 16 years experience in the media industry spanning online, radio and print media. Prior to joining iCar Asia, Mr Rielly was the Chief Operating Officer of Catcha Media. He also spent three years as the Head of the Media Business for ASX-listed REA Group Limited where he was also a representative to the Internet Advertising Bureau of Australia, and seven years at ASX listed Austereo Limited, where he was the Director of Sales.

Mr Rielly has an advanced Diploma of Business (Marketing) from Martin College.


Joey Caisse

Chief Information Officer

Joey Caisse is the Chief Information Officer of iCar Asia, ASEAN’s largest network of automotive portals.  Each month iCar Asia reaches nearly 5 million unique car buyers each month across Southeast Asia and operates the #1 site in Malaysia ( and Indonesia ( and the #2 site in Thailand (  Mr. Caisse has led innovative teams of technologists and product managers in a variety of company stages from start-up to enterprise since 1995.  Previously Mr. Caisse served as Chief Technology Officer for, a joint venture between 700 car dealerships and News Corp Australia. Prior to this, he was the Chief Technology Officer of Media at News Digital Media, where he was responsible for modernizing the digital publishing platforms for News Corp Australia’s flagship metro newspapers. He has a BA in Business Administration, Management Information Systems from Washington State University.


Nik Weber

General Manager - Media

General Manager of Indonesia since August 2012, Mr Weber is responsible for day to day operations of the business in Indonesia. Mr Weber joined iCar Asia from Fairfax Media in Australia, where he spent six years in various print and digital sales and strategy roles. Most recently Mr Weber was Head of Digital Specialists at Fairfax.

Mr Weber joins the iCar Asia business with substantial Indonesian experience, having attended Jakarta International School for 9 years prior to attending the University of New South Wales in Sydney, where he studied a BA Media & Communications.


Jason Thoe

General Manager - Marketing

General Manager of Marketing since February 2014, Mr. Thoe is responsible for championing the Group’s marketing strategies across Malaysia, Indonesia & Thailand.

With almost a decade’s worth of experience behind him, Mr. Thoe has been with iCar Asia since November 2012. He was previously the Head of Marketing (Acting Country Manager) at PropertyGuru Malaysia and his past experience includes stints as sales and marketing positions with Launchpad and Cuscapi Berhad.


Natt Ford

General Manager - Thailand

General Manager of Thailand since February 2013, Mrs. Ford is responsible for the day to day operations of and Mrs. Ford has gained over 15 years working experience in Sales & Marketing with various media companies in Thailand. She was most recently the Sales Director of

Mrs. Ford holds a Masters Degree in E-Business Management.


KY Gan

General Manager - Malaysia

Mr. KY Gan has over 12 years experience in the automotive industry. He was previously Group Sales Manager at PROTO Malaysia (Motor Trader), responsible for heading the Sales Teams across all Print, Digital and Interactive products and services, ranging across the vertical markets of Cars and Bikes.

Mr. Gan will play an important role in strengthening Carlist’s classified sales services, providing media solutions to dealers.


Rolf Monteiro

General Manager - Indonesia

Born and raised in Indonesia, Rolf was previously a CEO for LivingSocial Indonesia and Director of Sales Groupon AbuDhabi and Groupon The Netherlands. He holds Bachelor Economics (International Management). With Rolf extensive background, he will play important role as General Manager - Indonesia to strengthen to be no.1 leading automotive network at Indonesia.